Growing up in San Diego, most kids are taught in elementary school why littering is “bad”. Aside from the environmental factors, it’s considered socially taboo, especially so at the beach where it is obvious that the waste is going to go directly into the ocean. Unfortunately, in many other parts of the world littering is actually the norm due to lack of education and general cultural acceptance. I’ve been having a really hard time understanding it here in Mexico where there are incredible pristine beaches that people just carelessly contaminate with refuse. There’s no easy explanation. Perhaps because other major environmental issues take priority: polluted water, dirty air, deforestation, etc. Or maybe because everyone seems to do it without consequences- no old man yells at you, there are no tickets. Whatever the reason it really drives me nuts and I make a point to pick up as much shit as I can whenever I get out of the surf.
Pack Your Trash